UPDATE 8/17/15: Instagram’s newest update has removed this capability entirely, only allowing recognized locations (from Facebook). That means this post is essentially useless.
But helpful reader Zack mentions that you may still be able to add custom locations, but you’ll need to enter them in Facebook first. He pointed me to these links from Instagram: How do I create a new location? and Why can’t I add a custom location I’ve used in the past in a new post? Some good stuff that adds a little context. Thanks, Zack!
I’m sure you’ve seen grayed out location links before. A lot of fashion bloggers and brands use these to promote their websites or to instruct readers on how to enter contests and such. They’re pretty handy.
I’m going to show you how to do one so that you can promote your website, give instructions, or just let everyone know your frame of mind.